Frugal Friday: Promotional Highlight - Beanies

Beanies are a staple of wintertime promotions! They provide a trendy and cost-effective way for businesses of any size to keep their brand in front of customers this season. With temperatures dropping, consider adding your logo to an item that will help recipients deal with the elements outdoors. It will not only help them stay warm, it will also help you stay at the top of their minds! Check out our selection of stylish beanies available in a variety of colors allowing you to find the one that best matches your branding. Add style to your promotion with a product that your clients will love to show off all winter long!

One of the great advantages of giving out branded beanies is that they are often kept for a long time. ASI reports that headwear in general is kept for an average of 10 months, placing it amongst the top products that recipients hold on to (ASI, 2020). As the advertiser, this only translates to more impressions for your brand as each time the product is used it creates an opportunity to earn additional exposure. Part of what makes beanies such powerful marketing tools is their ability to always remain visible in public places, allowing your audience to become increasingly accustomed to your logo.

Another reason to consider adding personalized beanies to your promotional campaign is that the imprinting possibilities and personalization options for beanies are virtually endless. It is easy to create an attractive, eye-catching design that literally pops out when embroidered. Through the embroidery process you can achieve a durable imprint ideal for showcasing multi-colored logos for a low cost. Great for personalizing in multiple locations allowing you to further customize your items. Whether you choose a design that stands out or a subtle tone on tone embroidered imprint, beanies allow your brand to stay on-trend.

Lastly, beanies are the perfect product to customize as they let you create a truly unique and memorable campaign. Recipients are more likely to remember your brand if they are wearing something with your logo on it. This is what makes beanies such great tools to use for conveying emotion, and fostering meaningful relationships with anyone that supports your company. Whether you want to reward existing personnel, recruit new employees, or thank patrons, recipients will remember you for your thoughtful gift for years to come.

Creating campaigns that revolve around the seasons is a great way to keep your brand in the spotlight. Right now is a great time to order your beanies as it will allow recipients to make the most out of the upcoming winter season. Getting these out to your audience in the fall is a good tactic to beat the competition to the punch, that way when the chilly weather gets here recipients will be outfitted and ready to brave the cold.