Gear Up For Career Fairs: Attract Prospective Employees with Promo

Is your company or organization looking to recruit new talent? Career and job fairs are a great place to start making connections with prospective employees. This type of personal and face-to-face interaction not only allows professionals to learn about potential employers, they are also a great way for your company to make a lasting impression on many people. Giving out promotional products at your booth will help people remember your company after the career fair, particularly if the personalized items are practical, useful, and relevant to job seekers. Below is a list of options you can customize with your logo as a way to impress visitors and boost brand recognition for your company.

Pens & Notebooks

Writing instruments are inexpensive yet effective promotional products that can be used during the event to take notes and jot down important information. These items can serve as conversation starters and icebreakers when introducing yourself to prospective employees. Pens are practical items that most people use regularly, and can leave a lasting impression when bundled with notebooks, portfolios, and organizers. When attendees use them during the fair or afterward they will continue to serve as physical reminders of your company long after the career fair ends.

Tech Accessories

Today’s job seekers are more technologically savvy than ever before, that’s why you should include items like power banks, USB hubs, and wireless chargers in your giveaways. Think about providing gifts that will enhance their workspace and make your brand part of the virtual experience. These products are ideal for anyone working remotely as they can keep your logo displayed in different locations. Other options include mouse pads, travel kits, speakers, and cell phone wallets which let potential employees know that you are willing to go above and beyond for their comfort.

For Staff

Lastly, we have many products that you can customize to keep your booth at the career fair looking sharp and attractive. Outfit staff with branded polo shirts, caps, and jackets, to create a cohesive, professional look. Not only will your staff be easily identifiable with custom-branded apparel, but they will also be able to make lasting impressions on anyone interacting with them. As they speak with prospective employees, or give a presentation, your logo will remain proudly displayed enabling you to create a memorable experience for attendees.

Choosing the right promotional products for a career fair is important. Take into consideration your company profile, your industry, and the type of work you perform to make your gifts more appealing to recipients. You can try a light-hearted approach such as giving out piggy banks if you are a financial institution or house-shaped items if you work in real estate. Another approach is to seek out and provide freebies that will be useful during the fair, that way your brand will be perceived as reliable by anyone interacting with your products.