From school teams to local tournaments, sporting events are filled with opportunities to promote and grow your business. Whether you choose to sponsor a team with uniforms, accessories, or awards, promo products are needed for both athletes and their fans. Additionally, branded products are ideal for raising funds as they can be sold and used to generate revenue to support sports-related initiatives, and other community programs. Let's take a look at some of the best promotional items for sports teams!
Uniforms & Team Gear
Every sports team needs uniforms, regardless of whether they belong to a house league or a semi-professional regional league. Depending on the sport, the team may require multiple uniforms for home and away games, practice jerseys, or uniforms for special occassions such as homecoming or a final game. This opens the door for businesses to become involved in local sports by providing teams with customized uniforms. We have many durable and breathable shirts made of lightweight and moisture-wicking materials that are suitable to use as uniforms. Ensure your logo is printed on the uniform either across the front or back for major sponsors and on the sleeve and nape for smaller contributions. Caps, jackets, and sweatpants are good alternatives in the event your local team already has jerseys for the year.
Athlete Accessories
Water bottles, backpacks, and towels are only some of the accessories that just about every athlete needs and can make use of. Bonus items include sunscreen, sunglasses, and lip balm which can help keep players protected while out on the field. Include your company’s logo or tagline next to the team name to earn your brand additional visibility. Each time a player travels and uses your custom water bottle or backpack in public is a chance for your brand to receive exposure.
Awards & Fan Gifts
Lastly, we have branded gifts for supporters and awards for outstanding team players. The end of the season is an ideal time to thank sponsors, event organizers, parents, and players with custom products. Team scarves, photo frames, and keychains make great giveaways for fans. The idea with these gifts is to keep everyone involved engaged with the team and community to maintain interest for future events. Developing and maintaining these meaningful relationships within the community is a key element of corporate social responsibility. Promotional products can serve as a token of gratitude for all members at end-of-season banquets and awards ceremonies.
These are only some of the ways your business can make a power play and get involved in the community by encouraging active lifestyles. Through sports, you can earn your brand more impressions when you customize sports-related promo products to outfit teams and fans. Stay on top of important dates such as the start and end of sports seasons to coordinate your marketing efforts accordingly.