Summer Holidays & Promo: Have Fun in the Sun with Custom Swag

The summer heat is upon us which means it's time to refresh your marketing with new promotional items! There are several events, holidays, and special celebrations taking place during the summer months which you can use to inspire and kick off your promotions. These events give you the opportunity to build uniquely themed, fun campaigns that help showcase your brand in a different light. Take a look at the following ideas, and think about how you can incorporate these into your marketing as a way to renew your audience’s interest in your brand.

National Smoothie Day

The celebrations begin with what feels like should be a national holiday - National Smoothie Day! It is the ideal summer celebration as it capitalizes on the great variety of fruits and vegetables available this time of year. It is also a great opportunity for you to remind employees and team members about the importance of eating (in this case drinking) healthy snacks! Give out branded shaker bottles as a way to encourage recipients to try a new delicious smoothie recipe. Being summertime, this will be a refreshing way to connect with your audience.

Patriotic Holidays

America will be celebrating Independence Day on July 4th and there are several products you can customize for this important holiday. For starters, we have the Malibu sunglasses which feature an American flag pattern on the frame of the glasses. These sunglasses are great for concerts, company BBQs, and many other outdoor events. We also have car magnets that can be customized in any shape including the American flag, the outline of the US map, an eagle, or other patriotic symbols.

National Intern Day

If you want to pamper your team members and entice top talent to join your organization, you can use promo products as appreciation gifts. National Intern Day, celebrated on July 25th serves as an opportunity for thousands of employers to commemorate and thank their hardworking employees, including interns. As many new recruits are recent graduates, this is an opportunity for you to attract a new younger audience. Think about personalizing trendy products that Gen Z users will be stoked to receive. Options include our retail-inspired Hydroflex Tumbler, name-brand apparel, and tech products to help you connect with their preferences.

The summer is filled with many holidays for you to celebrate using branded products from COMDA. Find an event or special holiday that aligns with your budget, company profile, and promotional objective to make the most of your campaign. Use the momentum created by these events to bring attention to your brand. A carefully constructed, well-timed themed campaign can bring you additional visibility and increase your exposure among the public.