Dad Hats…Not Just for Father’s Day!

If you are a fashionista then you are well aware of the rise in popularity of “dad hats”. However, if you don’t know where this trend came from and how it got so big, this is your time to be enlightened! In this blog, not only will we be looking at the origins of this fad, but we will also be highlighting ways you can use it to push your advertising forward. As you are preparing your marketing material, consider adding personalized dad hats to your campaign as they are the perfect accessory to promote your brand or event in style all year long!

History

The dad hat is just another way to refer to the common baseball hat style, which is not to be confused with snapbacks, flat brims, or fitted caps. They get their name from the concept that the caps appear too large to properly fit a teenager or a younger person leading people to refer to these caps as something which would only fit adults, thus popularizing the adjustable straps that allow any wearer to find the perfect fit. Although baseball players have been wearing them since the 1850s, it wasn’t until the late 1970s that the baseball cap became a fashion accessory outside of the ballpark. Then in the '90s, they really took off when celebrities and professional athletes began wearing them to accessorize their outfits.

Features

Dad hats are traditionally 5 or 6-panel hats with a curved brim usually made of cotton or canvas, but can also be made of corduroy and even denim! One of the defining features of a dad hat is the relaxed fit as they are designed to both look and feel comfortable. Often lightweight, unstructured, and slightly oversized they can sometimes feature a distressed or faded look. Dad hats often have a velcro or slide closure and they typically come as one size fits most. The genius of dad hats is they aren’t necessarily supposed to match your look. Dad hats are just meant to be thrown on and they are intentionally made to look laid back and casual.

What Can You Do with Them?

They are used for protection, as fashion statements, and even as cover-ups during bad hair days! They can be worn in a variety of situations, all of this while promoting your brand or event. Looking for a style to suit a particular need? We have caps that can be worn by everyone from athletes during their workouts to tradespeople while on the job. In fact, it is their versatility that makes them such great advertising vehicles. The adjustable straps are key as they allow any wearer to adjust it to fit their personal style. Our camo dad cap is perfect for outdoor and leisure activities like fishing, camping, and hiking. Dad hats look the best with khakis, jeans, and sweats - really any casual style that matches the laid-back vibe of the hat.

Whether you prefer a classic dad hat or a style that is as unique as your brand, there is a cap out there for everyone to wear. Dad hats can be personalized to feature a full-color logo or embroidered design that stands out when worn in public. Hats complement many outfits, and promotional headwear allows your brand to become part of your audience’s wardrobe. Ideal for men, women, and even children, you can use them to attract all demographics to your brand!