When choosing a beanie to personalize with your custom logo, think about it as a platform to present your brand to the world. For this reason, the style of the beanie you choose is an important aspect to consider when planning your promotional campaign. While there are many types of winter hats available, the truth is different styles can do different things for your brand. From attracting a new audience to rewarding your loyal customers, custom beanies are a great way to be fashionable and keep your brand relevant. Below are the best styles of beanies along with their unique characteristics that make them perfect for different occasions.
Slouch
The most common and popular type of beanie is the slouch. It’s cuffless, with a soft peak on the top of the head and a generous amount of fabric that covers the back of the neck to create a laid-back, casual look. Characterized by their relaxed appearance, this is a popular choice for younger audiences and anyone seeking comfort. Our classic Knit Beanie Cap, Rolled Down Acrylic Beanie and Acrylic Cable Knit Beanie are all great choices for anyone looking to make a fashion statement this season.
Cuffed
Also very popular is the cuffed beanie. The purpose of a cuff is to give your head an extra layer of warmth, specifically targeting your ears. In some cases, they are sewn to keep the cuff in place, while others can be folded to provide the perfect snug fit. Options include the Knit Cuff Toque, Beanie With Cuff, and Beanie with Thinsulate Lining which are all designed to deliver optimal warmth.
Pom-Pom
Also known as a "Ski Hat" or "Bobble Hat," these beanies exude a fun and vibrant aura. Pom-pom hats are popular among younger generations and provide a creative way to attract a new audience to your brand. Options include the classic knitted version along with the more colorful Two-Tone and Tri-Tone beanies for those looking to stand out and call attention to their logo.
Purpose
Another aspect to consider when personalizing your beanies is their purpose. Depending on your promotional objectives some options are suited to fit each occasion. For example, budget-friendly options like the Acrylic Beanie or Toque with Cuff are perfect for general giveaways to the public on opening days, launch parties, and social media campaigns. If you intend to use beanies as part of a work uniform or as part of a safety-themed promotion, we have hi-vis beanies with reflective stripes that are great for use in low-light settings. For outdoor and sports enthusiasts we have camouflage printed beanies and beanies with a ponytail opening, ideal to use as rewards for recipients with active lifestyles. Lastly, we have beanies with pom-poms which make the perfect gifts for holiday and appreciation events.
Popular as company uniforms, giveaways, and merch - beanies are undoubtedly a crowd favorite with 70% of people reporting that they wear the branded promotional beanies they received from an advertiser. Beanies have large imprint areas and have particular design features that allow for the creative placement of your logo. This is part of what makes them such powerful tools for marketing.