When it comes to welcoming a new member into your organization, there are several things you can do to ease the process of onboarding. One of the ways you can begin establishing rapport with new hires is through the use of personalized products which not only increase employee engagement but also build company culture and brand awareness. Below are some examples of how utilizing branded promo products can help you create a unique experience for new team members, regardless of your budget.
Awareness
Welcome bundles or gift packages are often used to introduce new employees to your brand. More than just a gift, these products are often an integral part of the hiring process and can begin shaping your relationship with the new member. For this reason, promotional products play a crucial role in how others perceive your company. Consider investing in personalized items with higher perceived value as a way to increase brand awareness when new hires use the products in public or at home. This essentially gives you the opportunity to present your best self, through premium promo products. This includes trendy apparel, retail inspired drinkware, or quality backpacks and laptop bags which remain visible as employees commute to their new workplace or enjoy a day off.
Company Culture
The great thing about branded products is that not only do they increase awareness, they also help foster the idea of togetherness, growth and recognition. Through personalized swag, you can let new team members know they are appreciated, and valuable to your organization, which is key for encouraging employee loyalty. Loyal employees are a great asset to any company as they create a positive impact on the culture of the company and personalized office wear is a great way to make new hires feel like they are part of something bigger. As a bonus, the gear will be kept for a long time as we find that custom apparel is amongst the items recipients hold on to the longest.
Increase Productivity
Promo products can also be used to help new members dive into their job responsibilities more quickly and help them stay on top of their tasks. Branded calendars are great organizational tools which can be incorporated into the workplace when used to keep important dates, meetings and due dates. Notebooks can be useful for new hires to take notes as they are trained in their new position, or alternatively you can provide them personalized scratch pads for them to write memos, or other quick notes. Pens and lanyards are among the most affordable products to include in welcome packages, as virtually every industry can make use of these. Other office essentials worth considering adding your logo to include: portfolio & organizers as well as sticky notes.
These are only some of the ways you can use branded gifts to welcome a new member into your organization. Ideally, the products you choose should make sense for your campaign or industry in order to maximize their effectiveness. If you need help selecting products, contact us and we can help you create a unique bundle that fits your budget.